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    Los Grandes team invests in marketing with a strategic focus on the gamer scenario

    The eSports team LOS GRANDES, known for the content producer of Free Fire El Gato, has just closed a partnership with the Druid agency. The agency specializing in business for the gamer audience will act as manager of the LOS GRANDES, DOLLARS and other brands on the team.

    PHOTO CAPTION: El Gato (founder of the Los Grandes team) and Bernardo Mendes (Partner and Chief Gaming Officer of DRUID).

    With more than 9 million followers on official channels and 50 million in the accumulated of its influencers, LOS GRANDES is also the home of DOLLARS, an important team in the Free Fire and League of Legends Wild Rift emulator scenario. The team is also investing in the Counter-Strike: Global Offensive scene.

    In addition to all this importance in the eSport Mobile scenario, LOS GRANDES still has in its cast the Olympic skaters Kelvin Hoefler, silver medalist at the Tokyo 2021 Olympic Games, and Pamela Rosa, current women's world champion. LOS GRANDES currently has 30 influencers and pro-players, with a casting focused on diversity, reach and engagement with generation Z.

    “LOS GRANDES has a vein of innovation and a courage to break new ground, very similar to DRUID. We are very much looking forward to the results we will achieve together”, highlights Bernardo Mendes, Chief Gaming Officer of DRUID.

    “The partnership with DRUID is strategic for Los Grandes to be able to develop and solidify our brand. In addition to creating stronger connections between the advertising market and our pool of assets and talents”. says Rodrigo “El Gato” Fernandez, founder of the team.

    The partnership aims to leverage the presence of LOS GRANDES in the scenario, making it even more competitive nationally and internationally.


    Via Release.

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